We blend clarity, structure, and form into visual systems that communicate with precision

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We blend clarity, structure, and form into visual systems that communicate with precision

Get in touch:

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Path

Project description

Path is a global photo editing and retouching studio providing visual solutions for brands and e-commerce platforms around the world.

Based on the visual identity created by Josefina Nino, we developed Path’s stationery system, extending the visual language across different corporate communication materials and ensuring a consistent application of the brand identity.

We also developed a series of editorial illustrations for the content of their institutional blog. We created a cohesive visual repertoire that accompanies the articles throughout the website, adding conceptual value to each technical topic. Through a clean graphic language and a cohesive color palette, the illustrations work as recurring visual elements that enhance the reading experience and reinforce the brand identity across its digital channels.

Client:

Path (Commissioned by Alexandra Sheehan)

Type:

Stationery system, Illustration

Year:

2023

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